Mumbai – BIG CBS Networks Pvt. Ltd. – the joint venture between Reliance Broadcast Network Ltd. and CBS Studios International, is offering international women’s channel BIG CBS Love on Dish TV. This follows BIG CBS Prime, which launched on the platform the week before.
With this, Dish TV, Asia’s largest DTH Company, will now distribute both Prime and Love to its 12.5 million audience base. This will also take the total reach of Love to 42.5 million homes across India.
BIG CBS Love is targeted at the upwardly mobile women across the metros. Its programming includes shows such as The Oprah Winfrey Show, America’s Next Top Model, Sex and the City, along with locally produced shows like I Love Style and the recently concluded first season of India’s Glam Diva.