Tokyo/Singapore – MTV Networks Japan K.K, which operates Nickelodeon for Japan market, announced on February 21 the launch of the global hit animation series, Teenage Mutant Ninja Turtles, which will premiere in Japan for the first time on April 4 and air every Friday at 7.30am across TXN Network including TV TOKYO, Television Osaka Inc., Aichi Television Broadcasting Co., TV SETOUCHI BROADCASTING CO.,LTD Television Hokkaido Broadcasting Co.,LTD and TVQ KYUSHU BROADCASTIONG Co.,LTD.

Teenage Mutant Ninja Turtles is a classic, global property created in 1984 in the U.S. It first debuted as a successful comic book series and then became a hit animated TV show, a live-action television series and later spawned four blockbuster theatrical releases. It hit TV screens in 1990s for the first time in Japan and garnered high reputation as well as consumer products (video package, toys, video game and more).

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In 2012, Nickelodeon produced a brand-new CG animated version of the TV series and the show achieved record ratings for its U.S. premiere in September. The half-hour weekly series is layered with action, fantasy and comedy and draws inspiration from both American and Japanese animation, showcasing a stylistic effect of a printed comic. In the social media world, the show’s official Facebook page has over 1.2 million fans. Additional content such as games, videos and photos are available at turtles.nick.com.

The reintroduction of this storied franchise has ignited excitement in the licensing community. The Teenage Mutant Ninja Turtles property won the 2013 Toy of the Year (TOTY) Awards for Property of the Year and the Shellraiser toy won Boy Toy of the Year.