SINGAPORE – Ooyala today unveiled the Ooyala Flex Media Platform, an open and extensible video production and delivery platform that simplifies and streamlines the process of managing, curating, orchestrating, publishing, analyzing, and monetizing video content.
This content supply chain optimization platform, which leverages Ooyala’s deep experience serving customers with cloud-based solutions, minimizes the cost and complexity of content creation, orchestration, and distribution. Designed specifically to meet the needs of today’s media content owners and production companies, the platform provides customizable workflows, seamless integration of third party tools, and a common data set across the entire video operation to gain deeper insights, improve customer experience, and increase content ROI.
Unlike media asset management solutions, the Ooyala Flex Media Platform provides a unified framework that optimizes the entire content supply chain, and can be further configured and developed by customers to meet their specific needs. Ooyala’s powerful analytics solution collects data and insights at every stage of the content lifecycle, empowering customers to make more informed business decisions and ensure they deliver the best content to attract and engage audiences.
Ooyala developed this holistic solution to connect and power the entire content supply chain from pre-production to profit, while providing central workflows, shared metadata infrastructure and APIs that make the chain faster, smarter, more flexible and more profitable.
Our platform leverages automation and artificial intelligence to streamline video workflows and processes, connect teams and tools for greater collaboration, and enable richer metadata and analytics that power critical new insights and a single source of truth throughout the entire content supply chain.
With its open and extensible architecture, the Ooyala Flex Media Platform can be completely configured to meet the particular needs of any workflows. The Ooyala Flex Media Platform integrates seamlessly with, or extends, any existing production system or tools to maximize the return on every media investment without uprooting existing systems or investments.
Ooyala will showcase its new Flex Media Platform at NAB 2018 in Las Vegas, with hands-on demos at the Ooyala booth #SV1000 in the Silver Parking Lot, just outside the North Hall entrance.
