CNN is teaming up with young people around the globe for a unique, student-led day of action against modern-day slavery with the launch of #MyFreedomDay, it was announced by Tony Maddox, EVP and Managing Director of CNN International.
As part of the #MyFreedomDay call to action, students will organize anti-trafficking events on March 14 to generate awareness of the multi-billion dollar industry of human trafficking. CNN and the CNN Freedom Project, the network’s award-winning initiative focused on covering stories of modern-day slavery, will amplify the voices of these young people seeking real social change around the world.
On March 14 CNN’s television networks will show the world what students, schools and communities are doing to fight slavery with live coverage of their anti-trafficking rallies. CNN correspondents around the world will also report on these various student-hosted events.
Driving #MyFreedomDay is a simple question: What does freedom mean to you? CNN is asking young people to share their responses via text, photo or video across social media using the #MyFreedomDay hashtag.
That content will be showcased in a dynamic, interactive video wall on CNN.com/myfreedom and across CNN’s television and social platforms including Facebook, Twitter, Instagram and Snapchat. CNN will complement those user-generated submissions by publishing a series of stories that highlight real-life examples of how children are approached by human traffickers in addition to recent studies and statistics from support organisations.