Racing Victoria (RV) has appointed KOJO to develop creative strategy and execution across all channels for the 2016 Spring Racing Carnival. The appointment builds upon a successful 12-month partnership, where KOJO was engaged to develop an integrated content and social strategy for the 2015 Spring Racing Carnival and the 2016 Relaxed Racing campaign. The Spring Racing Carnival officially launches on September 1 and includes 45 feature race days across Victorian city and country racecourses concluding with the Ballarat Cup on 19 November.
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