Mumbai, India- Zee Entertainment Enterprises Limited (ZEEL) has announced a landmark agreement with DISH and Sling TV to further strengthen its presence in the U.S.  As a part of the agreement, DISH and Sling TV will carry 27 new channels in addition to the existing 10 ZEE channels, which will be available in varied languages like Spanish, Portuguese, Arabic, Hindi, Bengali, Marathi, Tamil, Bhojpuri, Oriya, Rajasthani and Urdu. Post this alliance, the total number of ZEE channels available in the U.S. market will be 37 with a combined reach of 52 million homes (that includes English and Spanish HHs).

Furthermore, Sling TV and DISH will be the exclusive provider in the U.S. of ZEE’s premium on-demand library, which includes movies and over 400 additional popular video titles.  Over time, Sling TV will become the exclusive over-the-top (OTT) provider in the U.S. for all but one of ZEE’s South Asian channels. In the coming months, ZEE will transition viewers from its direct-to-consumer services to Sling TV or to authenticated access only.