Sydney – Seven is the No. 1 network in Australia, registering its biggest win over arch-rival Nine since 1978. However the 2007 survey gave all broadcasters something to boast about—except Nine. Seven was the dominant network across the five metro markets with a 29.1% share of 6pm-midnight, with Nine at 26.9%, Ten 21.9%, ABC’s 16.7% and SBS 5.5%. Moreover, Seven won 38 of the 40 weeks in the official survey and it was tops in total viewers, those aged 18-49 and 25-54. Seven had nine of the top 10 regular series and 15 of the top 20 programs. Ten trumpeted its record 34.5% share in its 18-49 target demo and its seventh straight victory in 16-39, with a 38% share. ABC TV bragged that its 18% share of primetime households was its second best ever, behind its 2004 peak, up 7% on 2006, and that 14 of its top 20 programs are Australian-made. The ABC also claimed market leadership in downloads, clocking 14.4 million digital downloads of Australian programs this year. Multicultural broadcaster SBS experienced overall audience growth of 3.8% on last year. As for Nine, all it could offer was: “We are pleased to have 2007 behind us. We’re building for 2008 and beyond.” However the free-to-air broadcasters continue to lose viewers to the pay-TV channels. Seven was the only one to resist the trend, up a scant 0.5% in total viewers on 2006, while Nine was down 9% and Ten lost 5.3%.