New York – CBS Consumer Products has appointed FremantleMedia Enterprises (FME) as its exclusive licensing agency for Australia and New Zealand. FME will build merchandising programs for CBS’s signature brands including current franchises Star Trek and Australia’s Next Top Model and classic library properties such as Happy Days, Brady Bunch and Beverly Hills 90210. Liz Kalodner, Executive Vice President and GM for CBS Consumer Products said, “The new partnership will combine CBS’s iconic TV portfolio with FME’s retail and market expertise. Together, we will create new lifestyle consumer product programs that engage fans across Australia.”
Ad – Before Content
Related Articles
- Banijay Rights Appoints Sarah Mottershead as VP for Middle East, Africa, Israel, Greece & Cyprus
- TelevisaUnivision partners with Anima Kitchent to broadcast Cleo & Cuquin
- GRB Media Ranch licenses multiple seasons of flagship series Untold Stories of the E.R. to +SBT Brazil
- SBS Medianet Introduces Ikegami UHK-X700 4K Cameras
- BBC World Service in Kuala Lumpur to record The Arts Hour On Tour
- Tosin Igho’s Suspicion to be released as Prime Video Original on November 28