New Delhi – Turner International and the Alva Brothers have partnered to launch an entertainment channel in Hindi and other Indian languages, targeted at the urban Indian audience. Turner will also acquire a minority stake in the Alva Brothers’ production house Miditech which includes all shares previously held by ICICI Ventures. The partners are currently seeking regulatory approvals. The 50-50 broadcasting JV that is yet to be named, will be co-managed by both partners, leveraging on the Alva Brothers’ experience in the Indian market and Turner’s expertise in operating broadcast networks globally. Miditech will continue as an independent content producer to create content for broadcasters and corporate clients. Steve Marcopoto, President, Turner Broadcasting System Asia Pacific, Inc. said, “With our on-going pursuit of international growth, India will continue to be a focal point.”
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