Hong Kong/Seoul/Mumbai – STAR and CJ Home Shopping, a leading Korean based regional home shopping group has announced a 50:50 joint venture to launch and operate a home shopping network across India. The first stage of the partnership will be the launch of the STAR-CJ home shopping channel, which is slated for the second half of 2009. Paul Aiello, CEO of STAR said, “India remains a fast growing market for STAR and the formation of this joint venture represents yet another step in our growth trajectory in this market.”
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