Sri Lanka – Cost control and reduced investment will help Sri Lankan DTH player Dialog Telekom’s pay-TV business to break even within 12-15 months, at 250,000 subscribers, according to the company. “Dialog TV has a projection of achieving a break even point at around 250,000 customers. As is the case in the pay TV industry worldwide, it takes some time to get to that critical mass of customers, to therefore amortise the cost of satellite bandwidth, satellite transponders, and also content and programming costs,” said CEO Hans Wijayasuriya in an interview with Lanka Times. Dialog managed to grow its pay-TV subscriber base to 122,000 in 2008, offering triple-play packages including wireless, fixed-line and video services. However, despite this growth, its business incurred a loss of US$2008 last year due to inflation.