Tokyo – NHK’s international business arm, Media International Corporation (MICO), is to merge with NHK’s main program-making subsidiary, NHK Enterprises, Inc., (NEP). The MICO-NEP merger is part of NHK’s reorganization of its affiliates to strengthen the NHK group’s international operations. NEP produces programs in a wide range of genres and forms the core of NHK’s domestic content business. MICO has a record of success in marketing NHK programs overseas and in acquiring overseas programs for NHK and other domestic broadcasters. The creation of a new NEP through the merger will enable a single company to strategically distribute NHK content domestically and internationally. NHK will continue building on its achievements in major co-productions and in producing rich content in diverse genres. The launch of the new NEP will generate new strengths in terms of international production and marketing, thereby boosting the NHK brand on a global scale. The new NEP will make its debut and announce international co-production projects at the MIPTV international media market in Cannes, France, in April 2010.
Ad – Before Content
Related Articles
- Limecraft Announces New Platform Update and Preview of MI at MPTS 2024
- CABSAT 2024 to highlight new advancements in media and satellite technology with Content Congress and SATExpo Summit
- ITV and Hera Pictures announce I Fought The Law starring Sheridan Smith
- Hiltron Introduces Field-Upgradable Motorisation Kit for CPI 2385 Satcom Antenna
- Agile Content appoints Koldo Unanue as new CEO to boost the TV Platform business
- Alef UK opens in London with writer/director Gilles Bannier appointed as Creative Director