Viu, a leading pan-regional OTT video streaming service operated by Viu International Limited, has partnered with the Philippines’ leading mobile services provider Smart Communications, Inc. to launch the new GIGA K-Video data pack endorsed by Korean superstar Park Seo Jun.

Smart GIGA K-Video is the first-ever prepaid data pack in the Smart Giga family that comes with a Viu Premium subscription, making it much easier for Filipinos to enjoy the latest Korean content, uninterrupted and ad-free, with unlimited downloads.

Ms. Jane J. Basas, Senior Vice President and Head of Consumer Wireless Business, Smart, said, “Korean dramas have seeped into our local pop culture and turned into a big passion for many Filipinos. We know that Viu has played a pivotal role in bringing the best of Korean entertainment to the country, so through this partnership, we aim to make it simpler and easier for our subscribers to immerse in their love for K-Life with the latest content on Viu.”

Ms. Helen Sou, Chief Business Officer, Asia, Viu, said, “With people now online more than ever, Smart’s promise of making amazing experiences simple and accessible to every Filipino matches our goal of bringing the best viewing experience to our users. Launching the GIGA K-Video pack with Smart will allow its subscribers to easily enjoy the best of Korean entertainment in the best way possible – through the Viu Premium experience.”

Smart customers who have registered for GIGA K-Video can check out the full Viu-ing experience with a Viu Premium subscription, which enables them to enjoy the latest shows as quickly as eight hours after their respective Korean telecast, perform unlimited downloads, and access all content on Viu without advertisements. They can download Viu for free on App Store, Google Play, and selected smart TVs, as well as on the web to access a wide selection of Korean and Asian movies and TV shows.

Viu, known for providing premium Asian content, has also announced a robust library of shows for the upcoming months. It is currently streaming Tale of the Nine Tailed, starring Lee Dong Wook from hit series Goblin, Kim Bum from all-time favorite Boys Over Flowers, and Jo Bo Ah from Temperature of Love. The Penthouse, which has hit double-digit ratings in South Korea, is also available to watch first on Viu. In December, fans of popular webtoon True Beauty are in for a treat, as the Korean drama adaptation will be available for viewing exclusively on Viu.