ITV Studios’ stable of global hit entertainment formats grows as the renowned Israeli format creator and distributor, Armoza Formats, joins the group.


Founded by Avi Armoza, one of Israel’s leading television developers and distributors, Armoza’s catalogue numbers over 100 formats. This includes the prime time singing show The Four, commissioned in over 15 territories and game show Still Standing, Israel’s most successful international non-scripted format with over 6,000 episodes globally, as well as prime time studio entertainment show I Can Do That! aired in over 25 countries.


The deal will see Armoza Formats become part of the Global Creative Network, headed up by Mike Beale, for ITV Studios. The team, based in Tel Aviv, will continue to develop and source new formats and also work with producers within the ITV Studios group on their projects in development. ITV Studios labels will exclusively produce all newly-developed Armoza formats in territories within which it has a presence.