MBC Group in the Middle East is expanding its current slate of Voice programming with The Voice Senior. This brings the total number of countries that have licensed the format to an impressive 10, ranging from Germany to Mexico to Thailand. The high commission rate proves once again the strength of the format. The show portrays fascinating candidates with interesting life stories, who have so much to share besides their great talent. The Voice Senior is slated to air next year on MBC, after the third season of The Voice Kids. The fifth series of the regular Voice, currently the most successful entertainment show in the Middle East, will be broadcast in the fourth quarter of this year. All version will be locally produced by Talpa Middle East.
The heartwarming show is bringing in fantastic ratings across the globe. In the Netherlands, Belgium, Russia, Spain and Germany second seasons have been confirmed.