Cheseaux, Switzerland and London, UK – The second edition of pay-TV Innovation Forum aims to help pay-TV providers, the studios and content owners alike improve their growth prospects and collaborative opportunities. The global research programme seeks to identify the next generation of services in a variety of areas ranging from OTT to VR, Big Data to advanced analytics, content protection to the Internet of Things.

How will leading pay-TV service providers respond to changing consumer demand and expectations? How can advanced data and analytics enable pay-TV service providers to better serve their customers? What growth prospects lie ahead and how can pay-TV service providers, content owners and the studios work together to best leverage opportunities?

Nagra, a Kudelski Group company and the world’s leading independent provider of content protection and multiscreen television solutions, in collaboration with MTM, a leading international research and strategy consultancy, will address these questions and more at a special launch presentation to kick off the 2017 Pay-TV Innovation Forum at TV Connect in London on Wednesday, March 29.

“In a time of unprecedented disruption in our industry, the 2017 edition will go beyond the topics covered last year and explore how service providers’ investments in technology are evolving, identify best practices, and outline key success factors. In addition, by inviting studios and content owners to take part in this year’s Forum, we will seek to encourage active discussions and collaboration among all the key players in the pay-TV innovation ecosystem.” said Jon Watts, Managing Partner, MTM.

The 2017 programme will run from March to September 2017 and include a global analysis of pay-TV service provider product and service portfolios, in-depth interviews and surveys with leading industry participants, and a series of regional seminars in the United States, Europe and Asia. A flagship final report, summarising the key findings from the programme, will be launched at IBC in September 2017.

The programme will cover key topics such as the growth and development of OTT ,the development of mobile-first and VR offerings, as part of the pay-TV ecosystem, the changing nature of piracy, exploring new developments across the industry ,the changing pay-TV consumer experience and the nature of consumer demand and the impact of public and private cloud and virtualisation on the development, management and distribution of pay-TV services.