Munich – Red Arrow International’s Harry Gamsu has been promoted to VP Non-Scripted, a new position at the company overseeing all Non-Scripted programming including factual and formats.

Previously VP Format Acquisitions & Sales, Gamsu’s new position sees him tasked with managing all aspects of Red Arrow International’s Non-Scripted business across both new and catalogue properties, and acquiring from third party producers, broadcasters and new platforms. He will also drive pan and channel group sales working with Red Arrow International’s sales team.

The creation of this new role reflects Red Arrow’s growing emphasis on factual programming, alongside the acquisition of formats for Red Arrow International, and optioning of formats for production companies within the wider Red Arrow Entertainment Group.Gamsu reports to Bo Stehmeier, SVP Global Sales at Red Arrow International.

New format releases include social experiment Look Me in the Eye created by CPL Productions, commissioned by ProSiebenSat.1 in Germany and already picked up by TF1 Group in France and Endemol Shine for SBS in Australia; comedy format Streetlab from CCCP for NPO3 Netherlands; The Decision from Studio Glam for Channel 10 Israel; and Kiss Bang Love created by Snowman Productions Denmark, sold to 10 territories and currently on air in the US on FYI.