Burbank, CA– The upcoming adaptation of Neil Gaiman’s renowned fantasy novel, American Gods, FremantleMedia North America (FMNA) is primed to build an extensive licensing programme surrounding this revered brand. Production on American Gods is currently underway with the series set to premiere on Starz in 2017.  The upcoming TV series will provide licensees a world like no other.

FMNA has already secured two global deals:  Chronicle Books is set to publish a book that will give fans a behind-the-scenes look at the making of the American Gods TV series; and  Dark Horse Deluxe, a division of Dark Horse Comics, has come on board to develop a host of novelty and collectable products including a 3D crystal laser-etched cube, sculpted coin replica pin, playing cards, barware, embroidered patches, coaster sets, lenticular cards, journal/notebooks and optical illusion products.