Sohu.com and their leading online streaming service TV.Sohu, have entered a co-development deal with Armoza Formats, marking their first joint collaboration.
They have developed a new lifestyle format, The Running Show, which they launched at MIPTV and has been commissioned for its first season in China. The Chinese adaptation will begin production later this month for an early summer air date on TV.Sohu.
The high energy talk show has been co-developed with both Asian and international audiences in mind, and comes to the market with international and Chinese pilots.