Munich– Red Arrow International has hired Shirley Bowers as VP Sales and Acquisitions, North America.

Based in Red Arrow’s New York office, Bowers will report directly to Bo Stehmeier, SVP Global Sales, and will be responsible for leading Red Arrow’s sales activities in the US and Canada. She will also work across North American acquisitions, alongside Red Arrow’s Scripted and Non-Scripted acquisitions teams.

Shirley’s previous roles include her recent work as Director, Global Content Sales at Fox International Channels; and former roles at National Geographic Channels, including Director, Global Content Sales, and also Evaluator, Program Scheduling & Acquisitions.