Paris– Reed MIDEM announced its keynote speakers at MIPTV 2016, including Harlen Coben, New York Times No.1 bestselling author, Dominque Delport, President of Vivendi Content and Global Managing Director for the Havas Media Group, and Richard Dickson, Mattel’s President and Chief Operating Officer.

The first three keynote speakers confirmed for MIPTV will explore from their own perspective, how today’s talent-led ecosystem is is increasingly powered by communities of fans. This means the traditional content value chain is transforming dramatically, with broadcasters, platforms and creators having to connect to enthusiastic audiences – millennials, Gen Z and beyond – through attractive, innovative, and sticky content.