Sing My Song
Shanghai, China – Following a successful first season, Sing My Song, the format created by Star China International Media LTD. (Star China) and distributed internationally by ITV Studios, premiered on 2 January to high ratings on CCTV, CSM 1.25 and within 24 hours of the Premiere, web click-through reached 33.75 million hits on the web. The audience was equally divided among genders with 49% male, 51% female. The Four celebrity judges for the 2nd season are: Liu Huan (Mainland); Tanya Chua (Singapore); Emil Wakin Chau (Taiwan) and Yu Quan (a music duo as 1 judge – Mainland)
“Star China is thrilled to launch our successful 2nd season of the extremely popular Sing My Song, which Chinese viewers came to embrace last year. We’ve enacted significant changes to enhance the format: adding an exciting element to the first round which creates new dynamic and drama, creating a brand new round called 24H Writing Camp. In addition, we’ve partnered with the popular WeChat app to give viewers exclusive content and unprecedented experience of interaction,” said Vivian Yin, Chief Representative of Star China and VP of Starry Productions. “We expect this season to be even more successful than the first one, showcasing the great creative talent of our Chinese singer/songwriters.”