Singapore/India – Viacom International Media Networks (VIMN), a division of Viacom Inc. announced it swept the recently concluded 2014 PromaxBDA Asia Awards, held on 4 December in Singapore, taking home 14 awards for India, through Viacom 18, Viacom’s joint venture with the Network18 Group, and another 3 awards for Asia.

The PromaxBDA Awards recognise excellence in on-air promotion, branding and advertising on programming, channel or brand. Awards were open to Satellite, Cable, Broadcast, Television, Radio Station and associated new media, their agencies and production houses.

 

2014 PromaxBDA Asia Award Categories Won

GOLD

• Best Children’s Promo – Nick Dekho Dekho Tum Song Promo

• Best Children’s Campaign – Nick Class Mein Blast

• Best Script – Comedy Central Tees Territories

• Funniest Spot – MTV Soap-Box Spot

• Something for Nothing – Indie Talkies Promo

• Most Innovative Use of Digital – Anger Management – Destructomatic App

• App-Titude Award – MTV Count Your Drinks App

• Best Print Campaign – MTV Youth Marketing Forum 2014

 

SILVER

• Best Comedy Promo – Weekend Stache P.T.

• Best Integrated Marketing Campaign – MTV Sent The Youth In India To Polling Booths (MTV Rock The Vote – RTV)

• Funniest Spot – The Dot is Sexy – Rock the Vote

• Something For Nothing – Webbed Season 2 Teaser

• App-Titude Award – MTV Indies App and Website

• Best On-Air Ident – MTV Channel Ident

Viacom International Media Networks also took home the following three awards:

• GOLD – Best Holiday/Seasonal Promo – Happy Valentine’s Day (Comedy Central Asia)

• SILVER – Best Interactive Promo – Future Music Festival Asia Contest (MTV Asia)

• SILVER – Most Daring Spot Never Seen – MTV April Fool’s Day Ident (MTV Asia)