Manila – Turner Broadcasting System Asia Pacific and Nine Media Corporation announced a historic joint partnership to launch CNN Philippines, the country’s predominantly English news channel on free-to-air television, and also available 24 hours on cable and pay television. As CNN continues to lead the way as the world’s most visited news channel website, an important part of this partnership will be a world class digital component with the CNN Philippines TV channel being complemented by CNNPhilippines.com. This channel and website will be the first of its kind in the Philippines.
Jeff Zucker, CNN Worldwide President, said, “The global newsgathering power of CNN combined with the local perspective Nine Media Corporation brings, enables us to provide first-class news and information to millions of Filipinos in a way that we have not been able to previously. I couldn’t be happier to welcome CNN Philippines to the CNN family.”
Gerhard Zeiler, President of Turner Broadcasting International said, “This agreement is yet another example of Turner’s commitment to growth in the Asia Pacific region. We are thrilled to partner with Nine Media Corporation – a news organisation that shares our vision, mission, and values – to serve this hugely important audience.”
Ambassador Antonio L. Cabangon-Chua, Chairman of Nine Media Corporation, said, “By integrating local elements and content in its programming, CNN Philippines brings together world-class local and international content for Filipino audiences.”
Reggie Galura, President of Nine Media Corporation, said, “We are proud to offer our viewers a global perspective of key issues and worldwide trending stories as well as championing Filipino values and culture through locally produced content.”
CNN Philippines will operate from studio facilities in Manila and will replace 9TV on the RPN network nationwide. It is a primarily English-language channel that offers a dynamic combination of local and international news as well as current affairs, feature programming and documentaries that keep audiences informed and inspired.
Working closely with their TV counterparts, CNNPhilippines.com offers the latest news, business, science and technology, entertainment and sports, as well as opinion and analysis, special reports, exclusive interviews, and videos. CNN Philippines and CNNPhilippines.com will officially launch first quarter next year.
The launch of CNN Philippines is part of a greater strategic effort undertaken by CNNI’s Content Sales and Partnerships Group, a division of Turner Broadcasting System International. The core business is to explore ways in which CNN can reach more consumers locally, regionally and internationally across both digital and linear platforms, including branded channels, by partnering with other media organisations.
CNN Philippines is the latest addition to a family that includes CNN Turk, CNN IBN, CNN Chile and CNN Indonesia, which will deliver local relevance and news with the highest quality of journalism and editorial integrity that consumers expect of CNN.
