The contemporary telenovela Tangled Hearts, which Globo is taking to LA Screenings 2014, has just been licensed to the channel Enduteinment TV, in Mongolia. The country is the fourth market to license the telenovela, which will be shown in “voiceover” in Mongolian. Tangled Hearts is set to debut in June in the country and will be shown on pay-TV. Enduteinment TV has already licensed the global phenomenon Brazil Avenue, and is now placing its bets on the power of this narrative about six young people from different worlds and with different personalities who all, despite their differences, seek love and happiness.
Tangled Hearts
Tangled Hearts was aired in Brazil during Globo’s access primetime and reached the mark of 28 rating points and a 51 percent share, reaching 23 million viewers per day.
In Portugal, shown by SIC, the story of Bento (Marco Pigossi, Gabriela), Fabinho (Humberto Carrão, Sparkling Girls), and Amora (Sophie Charlotte, Looks & Essence), who share an adoptive home, Malu (Fernanda Vasconcellos, The Life We Lead), sister of Amora, Giane (Isabelle Drummond, Sparkling Girls), and Maurício (Jayme Matarazzo, Sparkling Girls), won over the Portuguese audience, reaching 8.4 rating points and a 21.8 percent share.
With humour and light-heartedness, this comedy set in the city of São Paulo shows the conflicts faced by these young people attracted by the differences which set them apart and willing to do anything to be recognised for what they are, have, or appear to be.
Tangled Hearts has great talents in its cast, such as actors Herson Capri and Deborah Evelyn (Irrational Heart), Giulia Gam (The Favourite), Tatu Gabus Mendes and Marco Ricca (Sparkling Girls), Letícia Sabatella (India – A Love Story), and Regiane Alves (The Life We Lead).
