London – International sports media rights company MP & Silva confirmed on April 3 their acquisition of all media rights to Copa Libertadores, Copa Sudamericana and Copa do Brazil from 2015 to 2018 in Asia. The announcement came one week after the acquisition of 2014 Copa Libertadores and 2014 Copa Sudamericana editions.

MP & Silva has acquired Copa Libertadores, Copa Sudamericana and Copa do Brazil from Traffic Sports, in a negotiation assisted by FSA MEDIA. The deal covers all territories in the Asia-Pacific region (excluding China for which MP & Silva hold English language rights) on all platforms and devices.

The addition of this South American football package until 2018 will guarantee MP & Silva’s market leadership in Asia for at least another five years. The agency is now exclusively managing the whole South American football TV content in Asia. The complete offer now includes:

â–ª Copa Libertadores (South America’s Champions League equivalent),

â–ª Copa Sudamericana (South America’s Europa League equivalent),

â–ª Copa America (South America’s EURO equivalent),

â–ª Copa do Brazil (Brazilian FA Cup’s equivalent),

â–ª FIFA 2018 World Cup qualifiers,

â–ª Brazil Global Tour,

â–ª Brazilian Championship (Brazileirao),

â–ª U-17 South American Championship,

â–ª U-20 South American Championship.

Andrea Radrizzani, Founding Partner, MP & Silva said: “We are very excited about extending our South American football offer in Asia until 2018. Argentina, Brazil and Uruguay have a few of the best players in the world at the moment and some of those competitions are the only chance to see them playing each other.”

Jochen Lösch, President International Business of TRAFFIC Sports said: “We firmly believe that MP & Silva with its outstanding football portfolio and distribution power in Asia will boost awareness and popularity of South American Club football in this region. The product is great, and millions of football fans in Asia are keen to watch it”.