Singapore – Regional broadcaster Channel NewsAsia has launched an all-new Smart TV app with Samsung. The app allows users to have access to an extensive selection of content from Channel NewsAsia that covers news, business, lifestyle, travel, history, current affairs and documentaries on their Samsung Smart TVs.
The launch is in conjunction with the release of Samsung’s newest 2014 Smart TV sets, including the Samsung Curved UHD TV, from April onwards. With Channel NewsAsia’s presence on multiple digital platforms and devices, this new Smart TV app adds to the channel’s efforts in boosting its digital offerings to engage the growing number of digitally-savvy consumers. The interactive and user-friendly app is available free from the Samsung Smart Hub and can be used on Samsung Smart TV models produced from 2012 onwards.
Users can receive specially curated content from Channel NewsAsia, including:
- Breaking news videos
- Catch-up programmes on business, lifestyle, travel, history, current affairs and documentaries
- News articles
- News photo galleries
Woon Chuk Chan, Vice President of Channel NewsAsia’s Distribution and Marketing said: “The new Smart TV app provides access to more than just the news. Users can also view the channel’s wide array of high-end documentaries and award-winning current affairs programmes in their own time, and is an added avenue for the busy consumers of today.”
Commenting on the collaboration, Irene Ng, Vice President, Marketing, Samsung Asia Pte Ltd said: “News is an integral part of our lives and we’re delighted to partner Channel NewsAsia to bring breaking developments from the region and the world to Samsung Smart TV screens. This app delivers outstanding news content in an interactive way and represents yet another value added service we are offering to consumers.”
Viewers can access Channel NewsAsia via multiple digital platforms and devices, including the official website (www.channelnewsasia.com), mobile apps (iPhone, iPad, Android, Windows, Windows 8 and Blackberry 10) and social media accounts (Facebook, Twitter, Instagram and YouTube).
