Singapore and Hong Kong – CNBC will launch a new programming line-up in Asia Pacific on March 31, adding two new shows and a fresh presenter line-up. As part of the new schedule, CNBC will also unveil a redesigned studio in Hong Kong, which will be home to the network’s flagship morning programme Squawk Box.
“Our new programming grid will strengthen our core product by leveraging our world class resources in Hong Kong and Singapore to continue to bring our viewers the best business news, bar none,” said John Casey, Senior Vice President of International News and Programming, CNBC. “The new schedule and redesigned studio will bring together the best talent in the region and give our audience a more enhanced, innovative and dynamic viewing experience, engaging them in conversations that will move seamlessly between our on-air and digital platforms.”
CNBC’s new morning line-up will include (listed times for SIN/HK):
The Rundown (6am-7am) – This brand new pre-market programme is the essential guide to begin your day. Catch up on the overnight buzz from Wall Street and arm yourself with everything you need to know for the Asia trading day. Hosted by Adam Bakhtiar from CNBC’s studio at the Singapore Exchange (SGX).
Squawk Box (7am-10am) – With a new start time and a new home, Susan Li and Bernie Lo will anchor this dynamic programme from CNBC’s Hong Kong studio. Get all your news and hear the views of top CEOs, asset managers and newsmakers, as Asian markets open for trade.
Street Signs (10am-12pm) – With Asia’s markets in full swing, this new programme will follow the day’s biggest moves from the anchor desk to the trading desk. Hosted by Oriel Morrison and Martin Soong at the SGX.
