Mumbai, India –  Myleeta Aga, BBC Worldwide’s SVP and General Manager India and Content Head for Asia, has announced the expansion of the distribution sales team in South Asia with Sunil Joshi promoted to Head of Distribution, BBC Global News, South Asia. This follows the recent appointment of Stanley Fernandes as Sales Director in charge of programme sales.

Joshi previously headed distribution for the North and Western India.  He now has an expanded role of overseeing the distribution sales of BBC Global News’ products across South Asia with a remit that covers television, online, mobile products such as World News, BBC.com, and BBC Mobile.  Joshi’s team will include Sirsendu Chakravarty handling the Eastern region, Hemang Pathak the West, Sethuraman Sathyanarayanan for the Southern region as well as digital, and Sandra Fernandes for corporate.

BBC Worldwide India has also appointed Stanley Fernandes as Sales Director for South Asia to build and lead BBC Worldwide’s TV content sales to all linear channels and digital platforms in India and the subcontinent, driving growth for content sales revenue and brand exposure with broadcasters and digital platforms in India. 

Both Joshi and Fernandes are based in Mumbai and report to Senior Vice President & General Manager India and Content Lead Asia, Myleeta Aga.  In additional to the India remit, Aga is also the creative lead overseeing the Asia content strategy working with other territory leads.  She reports to Joyce Yeung, Executive Vice President and General Manager for BBC Worldwide, Asia.

 “I am very pleased to have Sunil and Stanley on the team.  Sunil has a great depth of relationships in the distribution network and wealth of insights that will help contribute to our next phase of growth in South Asia,” said Myleeta Aga, SVP and General Manager India and Content Head for Asia. “Stanley has joined us at a very important time as we move into the new regional structure with strong market focus. Working closely with the BBC Worldwide team on the ground, I am confident that we will be able to maximise the commercial return and brand value for the BBC content. “