Deadline.com has exclusively announced that Warner Bros Entertainment CEO Kevin Tsujihara has confirmed internally on the news of Warner Bros Television Group Bruce Rosenblum’s exit. The report adds that the news was initially planned for 7 to 14 days after the network’s TV upfront presentations next week.

According to LA Times, the departure had been anticipated ever since Rosenblum was passed over earlier this year to succeed Barry Meyer as chief executive of all of Warner Bros. in favor of Kevin Tsujihara, who had headed the studio’s home entertainment unit.

LA Times adds that Peter Roth, the president of Warner Bros. Television, the creative unit within Warner Bros. Television Group, is expected to take on greater responsibilities in the wake of Rosenblum’s exit and reports directly to Tsujihara. Rosenblum’s exact title and position is expected to go unfilled as Tsujihara looks to streamline the studio and remove layers. Nonetheless, the report adds that Rosenblum is expected to be in New York with other top Warner Bros. brass for the network’s upfront presentations scheduled for next week. 

Rosenblum, who ran the Warner Bros. TV group for almost decade and had been with the company for almost 25 years, had made no secret of his disappointment in not getting the CEO position after overseeing one of the most important and profitable units of the company.