Singapore – The Digital & Music Matters, and Music Matters Live concluded on May 24 in Singapore with the successful premiere of the first-ever YouTube FanFest with HP and lively discussions on the future of digital entertainment services in Asia and beyond. YouTube FanFest with HP saw 1,400 attendees over two days of performances by today’s rising and established YouTube stars with performances by Chester See, Ryan Higa, Hikakin, Steph Micayle, Namewee, Eat Your Kimchi and more.
Digital and Music Matters saw over 1,400 participants from close to 400 companies across 30 countries attending the three-day event which consisted of 15 panels, including 30 keynote presentations and interviews. This is also the first year all the events were streamed “live” for over 50 hours, courtesy of Movideo and YouTube, reaching out to the global audience. This year’s conference also saw keynote presentations and speakers from Microsoft, Movideo, Akamai, Google, Samsung, SingTel, HBO Asia, ESPN Asia Pacific, NBA Asia Pacific, YouTube, StarHub, Motion Picture Association, Omnifone, Brightcove, and more.
The one-on-one keynote interview with Johnny Wright revealed his thoughts on being an artist manager, with his experience in managing artists who include Justin Timberlake, Janet Jackson, Backstreet Boys, *NSYNC and Britney Spears. The three-day conference was complemented by Music Matters Live powered by HP, a three-day music festival held from May 22-24. This year’s festival featured 58 acts from 20 countries, which played 160 shows across seven venues in Clarke Quay.
“We aim to grow the event each year and this year we gave Singapore five nights of entertainment coupled with three days of conferences and two days of academy sessions. The overwhelming response we received this year is a sign that the Asian market is growing and Digital & Music Matters and Music Matters Live provide a much-needed platform to connect emerging artists with today’s digital entertainment decision makers. I want to thank our amazing cast of sponsors and partners for helping us in our journey to bring new artists and music to new audiences,” said Jasper Donat, President of Digital & Music Matters and CEO of Branded Ltd.