Tokyo Broadcasting System Television, Inc. (TBS) has launched a new YouTube channel dedicated to content related to the prolific sports entertainment programme, SASUKE. The channel, which features bilingual videos, was designed to further heighten the appreciation for the programme worldwide.

As SASUKE is more commonly identified in many countries with the U.S. Ninja Warrior programme, the new YouTube channel will include bilingual content for fans of both brands. The SASUKE YouTube channel will feature a range of never-seen-before footages, including interviews with Makoto Nagano and other popular contestants, unaired runs, as well as behind-the-scenes look at the programme’s production process.