Singapore – CNBC premiered the eight-part interview series Entrepreneur Asia on April 22. The special segment, sponsored by Bank of Singapore, airs on CNBC’s Squawk Box Asia and Cash Flow programmes every Monday.
Over eight weeks, CNBC will profile eight successful entrepreneurs who have contributed to and shaped Asia’s economy. Interviewees will discuss their winning idea, their strategy, lessons learnt, and the challenges they faced as they built and grew their businesses. It’s supported by 30 second promos running on CNBC Asia Pacific and a special report on the series is featured on CNBC.com.
The first episode featured Ip Yiu Tun, CEO of Crystal Jade Culinary Concepts Holdings. The online special report on the series can be viewed at www.entrepreneurasia.cnbc.com.