TVB showcases its upcoming programmes at FILMART
Hong Kong – “TVB Programmes 2013 Press Conferences”, held on March 18 and 19 at the Hong Kong International Film & TV Market 2013 (FILMART), featured a showcase of various upcoming programmes with a number of actors and actresses promoting the productions. This year’s theme of “Moving Forward Beyond Boundaries” brought about the largest-scale TVB publicity event in FILMART.
TVB had also built an eye-catching and interactive flagship platform equipped with a professional studio set on-site, with unprecedented investment. Visitors could enjoy a one-stop screening zone with a giant interactive wall to preview the upcoming TVB’s drama, infotainment and entertainment trailers, as well as, to access more content from their smart devices.
The live event was broadcast online on TVB’s website for international viewing and was also made available through mobile app for Hong Kong audiences for the first time.