Hong Kong – now TV has made an announcement on its entrance into an exclusive negotiating window, under a standstill agreement, to finalize exclusive multi-screen rights to broadcast in Hong Kong the Barclays Premier League (BPL) for three seasons commencing from the 2013/14 season.
Further to the standstill agreement, now TV expects to conclude the final agreement at the earliest possible opportunity, which would allow it to broadcast the BPL games covering a total of 380 matches on now TV in both HD and SD formats, VOD as well as on other platforms of PCCW’s quadruple-play service including Internet, eye and PCCW mobile. now TV would also enable its customers to enjoy BPL matches on-the-go via multiple devices with its now Player app.
“We welcome the return of BPL to now TV. We took a disciplined approach in submitting our bid, and we are confident that the addition of BPL will bring a positive effect to our customer growth and operational results” said Ms. Janice Lee, PCCW’s Managing Director of TV and New Media.