FOX One Stop Media, FOX International Channels’ (FIC) solutions arm, has partnered with Samsung Electronics as sponsor of Alien Deep, a new miniseries on the marine world, to air first and exclusively on National Geographic Channel (NGC) starting this month. In Alien Deep, renowned Oceanographer and Marine Archaeologist Dr. Robert Ballard pushes deep-sea exploration to new depths, bringing viewers of NGC never-before-seen secrets from the darkest corners of the ocean.
Through this partnership, NGC offers Samsung Electronics access to audiences in Asia that closely fit their target demographic and provides them with the brand and message alignment they need. In Alien Deep, Samsung Electronics features cutting-edge technology to withstand the dangers and treacherous conditions at incredibly profound sea depths. NGC is also partnered with Standard Chartered Bank.
As part of the sponsorship, Samsung Electronics’30-second spots will air on NGC Southeast Asia, NGC Philippines, NGC Australia and NGC Taiwan. Both sponsors will also benefit from the extensive reach through cross-promotion on FIC’s channels including STAR World, FX, FOX Crime, Nat Geo Adventure and Nat Geo Wild.