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Endemol inks new format deals with Astro

October 4, 2012 by TVA Editor

Endemol has signed new deals in Asia for global hits The Money Drop and Fear Factor; the latter marking a comeback in Asia through Malaysian broadcaster Astro Ria.

Launching later this year, the 13-part Fear Factor celebrity series will be filmed in Cape Town and produced by Endemol Malaysia Entertainment Group in conjunction with Endemol South Africa. 

Astro Ria has also ordered a 26-part second series of worldwide hit The Money Drop, which will air in a prime time spot later this year. The new Malaysian series will once again incorporate the Play Along game, where viewers at home can mirror the white knuckle decisions made by players in the studio. Both this game and the returning Stand Alone were hugely popular during the first series.

Elsewhere in Asia, Endemol has signed new deals in Vietnam, where HTV7 has recommissioned 52 new episodes of Deal or No Deal and VTV3 have reordered a 52 part series of 1 vs. 100. Other recent commissions include Your Face Sounds Familiar, which was sold to Hunan Broadcasting in China. The series successfully launched on the channel in July.

Other Topics: Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, Astro RIA, astro ria endemol, avod news, broadcaster news, Co-Productions, Content Distribution, content news, Endemol, endemol astro malaysia, Endemol Malaysia Entertainment Group, Endemol South Africa, entertainment news, Fear Factor, format licensing, format sales, k-drama news, Malaysian broadcaster Astro Ria, Stand Alone, The Money Drop, Vietnam HTV7

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