Discovery Networks International has launched its first ever global Facebook page as well as a YouTube channel for its new landmark series How We Invented the World. Participating countries include the US, Brazil, parts of Latin America, the UK, Romania, France, Poland, Hungary, Denmark, Australia, Benelux, Norway, Italy, Germany, South Africa, and Turkey as well as for promotion in Asia and Sweden.
The LIVE Facebook page (https://www.facebook.com/HowWeInventedTheWorld) will serve as a vertical on Facebook for inventions and inventors in all users. This page will explore those innovations featured both in and beyond the show, as well as those from around the world. Posts are featured in numerous languages to fully embrace the global platform, and images carry each region’s flag to emphasize the intentional multicultural twist. Additionally, the YouTube channel, “Inventing the World”, provides easy access to the content fans in all regions and the YouTube community.
How We Invented the World examines the four inventions that define the modern world – cell phones, cars, planes, and skyscrapers – and introduces the people and processes that lead to their development. Each episode in this four-part series reveals stories and seemingly random events that ultimately lead to the creation of these iconic inventions. The series highlights stories of human creativity, extraordinary connections, never done before experiments, and events that have shaped the world as we know it.