Hong Kong – Celestial Tiger Entertainment (CTE) has expanded its content distribution business with Lionsgate to cover all of East Asia. In addition to representing Lionsgate exclusively in Greater China and Southeast Asia, CTE will now be distributing all Lionsgate television content as well as its vast library of feature films to Japan and Korea.
Since the formation of CTE, the company’s licensing team, led by Executive Vice President Wendy Reeds, has concluded numerous licensing deals such as all-rights deals (including theatrical rights) for Lionsgate and Summit Entertainment’s upcoming feature films The Hunger Games: Catching Fire and Red 2 in Southeast Asia.
The licensing team also concluded several deals earlier this year for VOD rights with major platforms in China including iQIYI, Sohu, YOU On Demand and Youku. These deals greatly expanded the presence of Lionsgate’s library in China, tapping into a burgeoning online video market valued at over Rmb2 billion.
“Our licensing business in Greater China and Southeast Asia has grown exponentially this past year and we are excited to now represent Lionsgate’s fantastic slate of television programmes as well as Lionsgate’s prolific library, including Lionsgate and Summit Entertainment titles, in all of East Asia,” said Wendy Reeds, CTE’s Executive Vice President, Content Sales and Distribution.