Singapore – StarHub is presenting Hubalicious – The Heritage Food Trail, an experiential food and lifestyle event, on September 12.
Hubalicious – The Heritage Food Trail aims to bring glorious food to life and take consumers on an intimate epicurean journey with four of their favourite TV celebrity chefs from StarHub TV’s quartet of food and lifestyle channels.
Customers will get to savour mouth-watering creations conceived by four colourful culinary maestros: Aarti Sequeira from Food Network Asia (StarHub TV Channel 433) of Indian heritage, Belgian Emmanuel Stroobant of the Asian Food Channel (StarHub TV Channel 435), Canadian Bob Blumer of TLC (StarHub TV Channel 427) and Irish Rachel Allen of BBC Lifestyle (StarHub TV Channel 432).
Beyond the palate, customers will also get to interact with the chefs through unique encounters and exclusive demonstrations. They may even learn their secrets with hands-on participation, before partaking in a sumptuous meal influenced by the star chefs’ own culinary upbringing.
“StarHub is all about the convergence of experiences and the elevation of the senses,” said Iris Wee, Vice President of Home Solutions & Content, StarHub. “From watching food and lifestyle content on StarHub TV channels, they now get to meet with their idols and indulge in their creations firsthand. We chose the theme of Heritage as we felt that the chefs’ backgrounds were instrumental in distinguishing their recipes and cooking styles.”
Participants can, for instance, expect an invigorating injection of Arabic and Indian spices in Aarti’s American dishes, a surreal collaboration of ingredients artfully presented by adventurous Bob, modern European cuisine with international influences from globetrotter chef Emmanuel, and surprisingly light and diverse Irish fare from the multi-talented Rachel.
Hubalicious – The Heritage Food Trail will take place at venues such as ONE°15 on Sentosa, the iconic Jewel Box, and the soon-to-be-opened W Hotel.