California – Jiaflix Enterprises and M1905, the official internet subsidiary of China Movie Channel/CCTV6, have jointly announced an exclusive venture to stream both Chinese and international feature films on a subscription basis (SVOD), as well as international feature films on a transactional video on demand basis (TVOD) throughout China. 

The long term agreement names Jiaflix, a U.S./China enterprise, M1905’s exclusive authorised party for the importation of international films and libraries from North America and Europe for new media, internet streaming and mobile devices. M1905.com, commonly known as China Movie Web, is the official internet movie site of the State Administration of Radio, Film and Television (SARFT) of the People’s Republic of China.

Jiaflix also announced that it has signed a multi-year licensing deal with Paramount Pictures to include titles from Paramount’s extensive and renowned film library for both SVOD and TVOD. This agreement is the first under the Jiaflix partnership with M1905 that will see licensing deals with several other North American and European content providers.

China Movie Channel is the country’s largest television buyer of international movies and has agreements with virtually all of the major movie studios.  M1905 sub-licenses domestic Chinese films to a number of video web sites in China.  In June 2012, M1905’s mobile television service officially started operations with China Mobile and China Telecom’s mobile video service allowing M1905 to provide officially licensed content and VOD service to the more than 100 million 3G mobile subscribers in China.