Paris – Dawn Ostroff, President, Condé Nast Entertainment, and Jason Kilar, CEO, Hulu, will deliver Media Mastermind keynote addresses at MIPCOM 2012 in Cannes, 8-11 October.

In her keynote “It’s Not Just Platform, It’s Storyline: Compelling Entertainment for the Digital Age,” Ostroff will share the exciting opportunities she sees to bring quality content to screens of all sizes, and describe how a publishing powerhouse like Condé Nast is leveraging its ability to tell stories that surprise, delight, and inspire.

One year since she took the helm at Condé Nast Entertainment, Ostroff will draw on her extensive experience in delivering breakthrough content to argue that even as the media environment is evolving, nothing beats the power of a well-told and well-produced story.

At MIPCOM, Hulu CEO Jason Kilar’s keynote speech will look at how Hulu differentiates itself among a growing number of online video services to provide a unique offering to their users, advertisers and content partners.

Kilar will also offer his perspective on both the opportunities Hulu presents for content owners around the world, and how the TV industry will evolve as content creators distribute their work through digital platforms like Hulu.