NAMCO BANDAI Games, 41 Entertainment (41e) and Arad Productions announced that they have appointed several new agents in relations to the US licensing and promotional efforts for the upcoming PAC-MAN TV series (26 x 22’) property slated to air on Disney XD in fall 2013.
Striker Entertainment (Striker) will be charged with securing licensees in the key categories of apparel, accessories, footwear, health and beauty aids, oral care and publishing. The CDM Company (CDM) will handle all Consumer Promotional Efforts.
All categories not specifically handled by Striker and CDM will be retained by the 41e team, which will manage the overall global licensing and merchandising program and has already granted a number of key licenses.
The property will be represented at the Licensing International Expo in June in Las Vegas at the Striker booth 7425 and at the special PAC-MAN Meeting Room 7624. Retail product presentations, including the Bandai master toy line, will follow in October.
Avi Arad, Executive Producer, said: “The show is a contemporary and visually striking comedy-action-adventure dealing with relationships and a wealth of imagination. I’m confident it will fit very well with Disney XD.”