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Cricket gains greater coverage

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Cricket gains greater coverage

December 13, 2011 by TVA Editor

New Delhi – ESPN STAR Sports (ESS) has signed a brand new five-year contract for the exclusive rights to broadcast Cricket Australia’s (CA) domestic and home international matches across various platforms including television, internet, mobile and radio, covering the entire Asian region. As a part of this deal, the current Future Tours Program (FTP) sees ESS airing more than 191 days of LIVE international cricket action from Australia, including 27 test matches, 44 one day internationals and 12 Twenty20 games. This agreement also marks the first time that a broadcast deal with CA gives ESS rights to showcase two Indian series. India is slated to play 4 test matches and a tri-series with England as the third team in the 2014-2015 season.

Other Topics: Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, australia india cricket, avod news, broadcaster news, CA, Co-Productions, Content Distribution, content news, Cricket Australia, cricket tri-series, ESPN Star Sports, ESS, ESS cricke, FTP, Future Tours Program, international cricket, Internet, mobile, Radio, television, tri-series

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