London – The Associated Press (AP) and Metan Development Group have signed a deal to provide entertainment programming content for Mandarin-speaking audiences, extending AP’s reach to digital and broadcast markets in mainland China. Los Angeles-headquartered Metan will produce short-form and long-form AP entertainment content in Mandarin for multiple platforms, including its coverage of New York, Paris, Milan and London Fashion Weeks. The media company will also develop original programming using AP content. Michael Dutton, AP Global Director of Entertainment Products, said, “AP is constantly looking for new global outlets for its content. Through this deal AP will be able to reach new markets with regionalized entertainment programming in Mandarin, specifically developed for the digital and broadcast customers within mainland China.” Metan will be responsible for content distribution via television, online and mobile platforms throughout the country.
Ad – Before Content
Related Articles
- Blue Ant Media Greenlights Slate of New Content for its Global Channels and Streaming Brands
default
Prime Video Sets July 2 as Global Premiere for Isakapatnam
Utopai Studios to present and invest in Hyo-Joo Yang’s Half Moon as part of expanding film slate
Sanmesh Thakur Continues to Drive ZEE5 Global’s Growth Across APAC
CJ ENM Showcases Global IP Leadership at Busan Content Market
ABS-CBN’s Gangs of Manila expands global reach









