Hong Kong – Casbaa presented Richard Li Tzar Kai, Chairman of PCCW, with its Lifetime Achievement Award, for his outstanding contributions to the development of the Asian Pay-TV and broadcasting industry. “Richard Li has been, and continues to be, a tremendous driving force in the evolution of multichannel television across Asia with his most recent success of now TV,” said Marcel Fenez, Chairman of Casbaa. A broadcasting industry visionary, Richard Li foresaw an opportunity for the creative development of information and home entertainment services across Asia during the last decade of the twentieth century. Among his achievements include Star TV, Asia’s first satellite-delivered multichannel TV service, which launched in 1991, reaching 50 million homes in 53 countries; and the now TV service, which has become a leading media and entertainment brand in Hong Kong, achieving the highest IPTV market penetration in the world.