Hong Kong – Turner International India announced an exclusive partnership with Zapak Digital Entertainment to market and distribute Cartoon Network’s Multiplayer Online Games (MOGs), including the launch of Ben 10 Omniverse: Rise of the Heroes (www.ben10.net) and a brand new version of the hugely popular game, Toon Football (www.toonfootball.com). As part of this partnership, Turner will leverage Zapak’s strong promotional channels to expand the reach of Cartoon Network’s online gaming experience nationwide. Zapak, India’s largest gaming company, will also support the launch of CN Coins game cards, the first ever toon currency designed for the youth gaming space in India. CN Coins will be available at more than 100 Zapak’s gaming café networks – Zapak Gameplex along with 500 other private cafes across 35 cities in the country for consumers to access and enjoy these games. As the exclusive marketing and distribution partner for these Cartoon Network’s games, Zapak will provide significant ongoing support to Ben 10 Omniverse: Rise of the Heroes and Toon Football via promotional activities, gaming tournaments and customized retail promotions across Zapak Gameplexes and the private cafes across 35 cities. Zapak will promote the two games heavily on Zapak.com. In addition, Zapak will also act as a premium payment partner integrating the games into payment channels including credit and debit cards and electronic coupon purchase in Zapak gameplexes.