Hong Kong – Simeon Dawes has been appointed senior vice president for Fox One Stop Media (FOSM), replacing Jonathan Ellis who is to become CEO of TheTMSWay; while Rejesh Sheshadri has been appointed head of a newly created Trade Solutions division within FOSM. Dawes, based in Hong Kong, will lead FOSM’s vast network of advertising sales representatives across 10 Asian offices to drive pan-regional advertising sales revenue. A 17-year veteran in the industry, Dawes will be reporting to chief operating officer Zubin Gandevia. Meanwhile, Sheshadri will head the new Trade Solutions division of FOSM. Comprising creative production, advertising sales, marketing and communications experts, the Trade Solutions service tailors strategic 360-degree media solutions for pan-regional advertisers to further leverage FOSM’s iconic channel brands and leading audience reach. In addition, Sheshadri becomes territory head of FIC’s flagship market of Hong Kong, tasked with expanding the local business in terms of channel portfolio, localized content, packaging, marketing and local advertising sales. He takes over from Sonia Jackson, who had a dual role as senior vice president of marketing, and general manager of Hong Kong and the Philippines. Jackson is taking a sabbatical year and will continue to work with FIC as a business consultant. Jude Turcuato will continue to lead as territory director for the Philippines but will now report directly to Zubin Gandevia, chief operating officer. Meanwhile, Yvonne Tay will move to Singapore as vice president and territory head for Singapore. Tay, who was stationed in Hong Kong vice president for advertising sales and partnerships, will now be responsible for further expanding the FOSM business in that territory. She will report directly to Avi Himatsinghani, senior vice president and general manager for Southeast Asia.