Pay-TV and broadband operators serving over 40 million pay-TV subscribers across more than 10 markets in Asia attended the first Asia Pacific Operators Summit (APOS) in Bali on May 6-7, an event organized by Media Partners Asia (MPA). At present, concerns for mature high-tech markets like Japan, Korea, Australia, Taiwan, Singapore and Hong Kong include the saturation of traditional pay-TV; the commoditization of broadband (even in the premium 20-100 Mbps segment); irrational levels of video and broadband competition between cable and IPTV and between pay-TV and terrestrial, and; as next-generation broadband networks proliferate, how pay-TV operators should confront video sites and other emerging online distribution platforms, collectively branded over-the-top media. APOS featured these themes as operators in Australia and North Asia center on continued growth of next-generation digital TV products (anchored to high-definition TV) and the impending launch of over-the-top media services integrated with pay-TV.