Singapore – BBC World News has boosted its audience in India by over 20 percent, after signing a major new deal with Sun Direct that takes the channel’s overall India distribution to around 22 million. The new arrangement, which begins this month, will see the BBC’s international, commercially-funded channel placed on the Basic pack on Sun Direct’s platform. This will mean the channel is now available to the entire spectrum of Sun Direct viewers, which numbers close to 5 million households across the country. The Log Channel No for BBC World News on Sun Direct’s platform is 567.